Product Engineering - From One To Hero
Work in progress
Course for Digital Product Professionals
Crew Resource Management for the Digital Age
The one-stop shop to supercharge your career
First multi-discipline course inspired by aviation's Crew Resource Management practices!
Why take this course?
Wonder how your competitors leave your business in the dust?
Wonder when your perfect performance meets with no bonuses at the end of the year?
Everyone does their best job and your organization still struggles to stay afloat?
In this course, you will apply practical insights to your:
- organizational agility, increasing the bottom line, achieving more with less;
- team cohesion, make others envy your team like a SEAL unit of product development;
- tackle the unexpected, outmanouver your competition at every turn of the market.
You will achieve this by learning about what makes aviation so safe, what makes a modern army so effective, and an organization endure or even thrive on market downturns.
You will learn how to turn challenges into opportunities!
Who should take this course?
Professionals who already work in one of the following fields for years and feel stuck at their level:
- Software engineers, architects,
- User experience designers,
- Product owners and business analysts.
Who should not take this course?
College freshman or fresh out of college, career starting individuals are too early to get stuck on the intricacies of workplace culture and market hiccups.
While the course would be understandable, applying any practical advice outside of “focus on your craft” would prove to be extremely hard, so the price tag does not worth it, yet.
What is in this course? How it is structured?
The course follows a single line of thought, organized into 3 modules, bringing you up from the fundamentals through your individual contributor role, naturally flowing into leadership and senior topics.
You can take however any route to explore the chapters. Just as in real life, every journey is unique, and only you can find your path!
Fundamentals Module - 50+ hours
In this module you learn about important concepts, distinguishing practices, difference between traditional reductionist management principles and how a creative project operates.
You will learn about critical ideas that are referenced often in a wide variety of industries such as MECE, Pareto principle, Pyramid principle and many more. You will learn about software projects, their unique qualities and day to day practicalities.
Example chapters:
- Creative projects are a mess [VIDEO DEMO]
- Agility, Lean, common frameworks to date
- Mutually Exclusive, Collectively Exhaustive
- Pareto Principle, the art of focus
- Pyramid Principle, storylining
- How can I beat the AI?
Individual Contributors Module - 100+ hours
Most professionals start their careers as ICs, building the future fundations of any craft before they can become effective leaders. While you can learn leadership separately, true trust from your team unlocked only if you have been one of them.
Don’t skip this part just to chase money! Especially when most individual contributors earn more and feel more satisfied in their role than managers and executives.
Example chapters:
- Crafts in digital product development
- Proud craftsmen and the 10x developer myth
- My part in a team
- Growing with my team
- Everyone sucks, what now? [VIDEO DEMO]
- Deliver impact, the only performance that truly counts
Leadership Module - 100+ hours
As you become a professional craftsman, you may discover that you can scale yourself. This is being a leader, one who goes into the unknown, followed by his peers.
The art of this is extremely hard to appreciate, but the satisfaction can be immesurable when you see your protege thriving. In this module you learn to craft your peers into a team, trust and resiliency of the unit, forged in the cauldron of success.
Able to repeat this, and you can build any startup in any market environment.
Example chapters:
- Leadership styles and value compatibilities
- Plans are worthless, planning is everything
- Scope and the hard discussions
- Power of saying No
- In control without meetings
- Art of feedback, build trust by seeking feedback first [VIDEO DEMO]
How can I get to my better self?
Online checkout, seamless, immediate access to the course materials!
The skills you learn will elevate you to beyond Staff Engineer position, yielding monthly 4.000 USD in average salary.*
The team practices you will learn to apply with your teams will bring your impact beyond 100.000 USD value per project.**
Below offers are for individuals only.***
| Gold Package | Diamond Package |
|---|---|
| TBD | TBD+x |
| Learn on your own pace, digitally, anywhere, anytime. | Learn in an exclusive community of professionals, coached personally by the Author. |
| Package for winners! | Package for the unique gems! |
| I work on my career on my own 💳 | I want a coach on my journey 💳 |
| Over 150 hours of video coaching materials Over 300 pages of transcript Lifetime access to the course materials and all of its updates Bonus Access to our always expanding knowledge-base for 1 year | Monthly 1:1 opportunities for personal coaching with Author**** Over 200 hours of video coaching with premium classes 500+ pages of transcripts, articles, case studied, workbooks Lifetime access to the course materials and all of its updates Bonus Access to our always expanding knowledge-base for 2 years Join our exclusive community of 100+ professionals, on the same journey as You |
Interested? Sign up to my newsletter and wait for the announcement! Sign up
*: Average salary of Principal Engineers in USA by Glassdoor in 2023, Author does not promise nor guarantees job offers or salary increases.
**: McKinsey: The Bottom Line Benefit Of The Product Operating Model and McKinsey: What Makes Product Teams Effective
***: At this time, unable to provide company bills, thank you for your understanding!
****: Schedule using Square Appointments, 2 weeks in advance, mark topic, provide agenda and prepare for the 1:1! Rescheduling in last 24 hours may incur further costs and other restrictions apply.
About the course author
An ex-MBB consultant, 15+ years in software engineering, from coder to Solution/Agile Architect and Tribe Tech Lead of 120+ in various organizations through Europe, the US and Asia.
I used to coach teams in the same exact crafts and engineering leadership principles for more 0s padded to the price. Monthly.
And they all wanted me to stay and gladly payed for my expertise.
Now all those insights can be yours, before spending a decade in the field yourself, for a fraction of the costs!
Get your headstart today and invest into yourself.
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